Media Kit
Everything you need to represent Lan Coffee correctly. Download our brand assets and follow our guidelines to maintain consistency.
Brand Colors
Our color palette reflects the warmth of Vietnamese coffee culture and the lush landscapes of Khe Sanh.
Primary Colors
Secondary Colors
Typography
Our typography combines elegance with readability, reflecting both our premium positioning and approachable nature.
Headings
Dosis
Used for all headings and display text. Bold, modern, and distinctive.
Weights: Medium (500), Bold (700)
Aa Bb Cc
The quick brown fox jumps over the lazy dog
Body Text
Red Hat Display
Used for body copy and UI elements. Clean, legible, and contemporary.
Weights: Regular (400), Medium (500), Bold (700)
Aa Bb Cc
The quick brown fox jumps over the lazy dog
Photography Style
Our visual identity celebrates the beauty of Vietnamese coffee culture, from farm to cup.
Warm & Natural
Use warm, natural lighting. Avoid harsh shadows or overly processed looks.
Authentic Moments
Capture real moments of coffee preparation, farming, and enjoyment.
Vietnamese Landscapes
Showcase the stunning Khe Sanh highlands and coffee plantations.
Rich Details
Close-ups of coffee beans, brewing equipment, and textures.
Usage Guidelines
To maintain brand consistency, please follow these guidelines when using our assets.
Do
- Use the logo with adequate clear space around it
- Maintain the original aspect ratio when resizing
- Use approved color variations on appropriate backgrounds
- Reference our brand colors accurately
- Use high-resolution assets for print materials
Don't
- Alter the logo colors outside approved variations
- Stretch or distort the logo
- Add effects like shadows or gradients to the logo
- Place the logo on busy backgrounds
- Use the logo smaller than minimum size (24px height)
Clear Space
Always maintain minimum clear space around the logo equal to the height of the 'L' in Lan.
Minimum Size
Digital: 24px height minimum. Print: 10mm height minimum.
About Lan Coffee
Use this description when writing about Lan Coffee.
Short Description
Lan Coffee is a premium Vietnamese coffee brand from the Khe Sanh highlands, known for award-winning specialty coffee grown using sustainable agroforestry practices.
Full Description
Lan Coffee is Vietnam's most awarded specialty coffee brand, cultivating exceptional beans in the volcanic soils of the Khe Sanh highlands. Founded with a commitment to sustainability and quality, Lan Coffee combines traditional Vietnamese coffee culture with modern farming techniques. Our agroforestry approach preserves biodiversity while producing distinctive, award-winning coffees that have gained international recognition. From our organic Arabica to our signature Liberica blends, every cup tells the story of Vietnam's rich coffee heritage.
Press & Media Contact
For press inquiries, interviews, or high-resolution assets, please contact our media team.
[email protected]We typically respond within 24-48 hours.
Download Complete Kit
Get all brand assets in one package including logos, color swatches, and guidelines.
Download Media Kit (ZIP)~15 MB