The Beginning
The Story of Khe Sanh
Khe Sanh Coffee captured Lan's heart not just for its unmatched flavor, but for the story woven into every bean.
Grown in Vietnam's remote highlands on soil cradled by ancient rock layers that trap perfect humidity, this coffee has claimed Vietnam's top award for five consecutive years — a testament to its rare depth and purity. Yet it remained a secret even within its homeland, known only to those who ventured to the ethnic villages amid breathtaking, untouched nature.
For Lan, this discovery was a revelation: coffee could be more than a morning ritual. It could be a portal to culture, philosophy, and human connection — a daily invitation to savor the world's diversity.